A lot of senior photographers want to run prom sessions but have no idea where to start, so this blog is going to help you get some clarity on this!

Prom mini sessions can be a GREAT way to get lots of organic marketing for your senior business, so I do encourage you to consider doing them.

This is the way I MOSTLY run my prom sessions...

PROM DAY: 

• Back to back time slots all day on prom day - usually 20 minutes eah
• Usually shoot 20-30 couples
• Flat fee per couple and my rep team gets a discount
• 3 couples per time slot
• Makeup and hair is NOT included

INCLUDES DIGITALS:

• I include 5 digital images (sized for 4x6) for regular clients and non-clients; my Rep Team gets 10
• They can purchase more digital files if they like, along with prints
• Only keep the gallery online for a very limited time - and set it so that anyone who registers will get an email reminder when the gallery is about to expire

DELIVERY OF IMAGES:

I like to get Prom images done ASAP … I’ve even del...

Why would you want to shoot PROM sessions anyway?

We’re all at different stages in our senior photography businesses - some of you are just starting out and have never run a prom session, while others have been doing it for years but you may not be sure how to do it without driving yourself absolutely crazy. 

Reasons why you might want to take this on if you are a newer photographer:

● Use prom as a lead gen + to get more senior clients for the following year

● Great way to get your brand in front of a LOT of people all at the same time

If you are a seasoned photographer:

● Great way to serve the team and clients you already have

● Prom is always amazing marketing because the images will be posted all at the same time far and wide

Here are 5 tips for your prom photography: 

1. It’s really important to get really CLEAR on why you want to do this - whether it’s exposure, money, added value or all of the above. Make sure you outline your intention here so you’re not just running ...